In late October of 2018, a well-known, National Hospital Group approached us with a request to create a 36 foot Board Table and incorporate commercial construction criteria into it. By early December of 2019, we had we collaborated with their Board, the designer and the AV people to fine-tune...
An article describing the unit of measure "mil" as it relates to polyethylene film and bag production. Also, a table providing examples of probable uses for polyethylene bags of various mil thicknesses.
Launching an in-store merchandising initiative is a hugely expensive undertaking. From research to concept to design to construction it takes months of careful planning and execution. This free report looks at the potential "choke points" that can have a negative affect when executing retail...
Modern small businesses are subject to the same advertising pressures as larger multinational companies. This article seeks to map out effective OOH or Out of Home advertising plans for smaller businesses using hard statistical data and everyday point of purchase signage materials.
An independant study was done by Merchant Mechanics to calculate the impact that direct display lighting has on customer behavior, as well as its effect on increasing sales. It was determined that when the display was illuminated as opposed to the exact same location with no lighting, the...
Entrances to businesses and companies are almost always parallel with the street. As a result, their overhead storefront signs can be difficult for pedestrians on the sidewalk to see. Sidewalk signs put marketing messages right in the face of customers for improved exposure.
On the surface, producing a fixture program directly with an overseas manufacturer promises major cost-savings potential. But is it worth the risk? Beneath the surface, hidden costs and pitfalls can quickly reverse cost savings. This white paper delineates nine hidden costs associated with going...
Before you know it Halloween will be here, don't be left in the dark! We have all your Halloween needs from Gridwall to Hooks and everything in between.
Perspectives has been a retail and manufacturing display industry leader.Specializing in large format digital printing, screen printing and textile printing.Printing to production to finishing, we maintain a strong commitment to quality while always mindful of costs.
Chain Store Age penned monograph detailing how superior Shelf Management Systems showcase products, engage consumers and raise item velocity and turn rates.
