Content Summary
to offer its products directly to customers. Office Twelve, a specialist store design agency,
was enlisted to provide a concept which typified the Virgin brand, name and proposition
to maximise customer footprint within the store. As part of their blueprint, they wanted
to exploit the benefits that IP video technology could bring without overwhelming the
customer experience or providing undue costs to the site. Tripleplay Services was the
natural choice based on its experience of delivering cost effective high quality
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