Path to Purchase Institute
8550 Bryn Mawr, Suite 200
Chicago, IL 60631
About Path to Purchase Institute
- The In-Store Marketing Institute is a global organization of brand marketers, retailers, agencies and manufacturers focused on improving retail marketing strategy worldwide. Based outside of Chicago, the Institute serves the needs of its membership by providing information, research, education and training, networking opportunities, trade publications and trade shows designed to further the understanding, acceptance and effectiveness of in-store marketing.
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