design:retail - 6.28.18

At Interbrand, we create iconic brand experiences that transform the way people engage, shop and buy. Our Consumer & Retail Brand Experience Team does this through designing and building distinctive environments that drive engagement and sales for some of the world's most valuable brands.

We understand the science behind retail, bring it together with clear customer insight, and deliver powerful creative experiences. Design is an act of creation, taking space and giving it dimension and personality. At the same time, it’s about problem solving — making your company’s future tangible. Our team is uniquely equipped to design for all touchpoint along the customer journey. We understand shopper insights and integrate them into the shopping experience throughout the design process. The result is an online or in-store experience that embodies your brand and business strategy.

Our creative team can bring your brand to life with shape, light, emotion, vision, sensory triggers, communications, color, texture, surprise and excitement — all the elements that set the mood and influence purchase. A great store environment pulls us into the brand story, where we connect emotionally and interact with the offerings. Interbrand Design Forum makes certain the aesthetic blends with real world needs ensuring that touchpoints are consistent with your proposition and maximize your business opportunities.

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