We will work with you to assess your goals, brand DNA and customer targets. Once we have completed a deep dive into what your company is looking to achieve, we will develop an activation strategy that promotes your brand's message and engages your target audience.
With a clear strategy roadmap, we will create and deliver a conceptual plan and budget proposal that incorporates all estimated moving parts for an effective pop-up shop.
Once strategy has been developed and budget estimates have been approved, it’s time to find the best location for your pop-up store. The Lionesque Group will leverage its long-standing relationships with real estate partners and procure the ideal location; a location where foot traffic and customer demographics are inline with your key targets and the aesthetic of the space is on brand with yours.
We will assess permitting and occupancy needs and ensure you are prepared with necessary paperwork and certificates for your event(s).
After a location is selected, we will move into the design phase to create space renderings and flesh out space layout, including exterior and interior elements. The design phase will be developed in accordance with developed budget projections and deliver the message of your brand and activation strategy.
We will ensure your layout upholds a retail point of view and is optimized for customer flow, interaction and transacting.