Content by King Retail Solutions
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YOU GOT CHOCOLATE IN MY PEANUT BUTTER: The Viability of Blurring Retail Categories
Retailers today are enjoying an identity crisis and shoppers couldn’t be happier about it. Grocers are successfully selling t-shirts and takeout; c-stores are bringing regional organic produce and local wines to convenience; pharmacies are causing a buzz with in-house sushi bars and mani/pedi... -
RETAIL’S NEWEST MEMBERS: Non-Traditional Retailers Creating Retail Experience
From controlling traffic flow to optimizing signage placement and lighting, from overall brand messaging to the precision of merchandising, traditional retail professionals have made a science of maximizing the retail experience for customers and, in turn, maximizing profits for themselves....
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UNDERSTANDING TODAY’S SHOPPER: the Epicurean Miser
Consumers today are inspired to purchase by two seemingly conflicting motivators. First, consumers’ pocket books, still very much affected by the state of the economy over the past few years, continue to inspire conservative purchasing. At the same time, today’s consumers are beginning to feel...
