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YOU GOT CHOCOLATE IN MY PEANUT BUTTER: The Viability of Blurring Retail Categories

Retailers today are enjoying an identity crisis and shoppers couldn’t be happier about it. Grocers are successfully selling t-shirts and takeout; c-stores are...

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RETAIL’S NEWEST MEMBERS: Non-Traditional Retailers Creating Retail Experience

From controlling traffic flow to optimizing signage placement and lighting, from overall brand messaging to the precision of merchandising, traditional retail...

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UNDERSTANDING TODAY’S SHOPPER: the Epicurean Miser

Consumers today are inspired to purchase by two seemingly conflicting motivators. First, consumers’ pocket books, still very much affected by the state of the...

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